Zero Terrain Brand Book

To ensure consistency and adherence to brand standards when handling phone numbers, numeric formats, currency symbols, abbreviations, megavolts (MV), and kilovolts (kV), maintaining uniformity in these elements across all brand communications will fortify a professional and cohesive brand image.

PHONE NUMBERS:

Format: Phone numbers should follow the international format: +[Country Code] [Phone Number]. Example: +372 555123568

NUMBERS SEPARATED BY COMMAS:

Use commas as thousand separators for large numbers to enhance readability. Example: 1,000,000

CURRENCY SYMBOLS AND ABBREVIATIONS:

Use official currency symbols or ISO currency codes when displaying monetary values.

Place the currency symbol before or after the numeric value, depending on the currency conventions in target market. Example: $1,000 or 1,000 USD

MEGAVOLTS (MV) AND KILOVOLTS (kV):

When referring to electrical units, use the appropriate abbreviation (MV for megavolts and kV for kilovolts). Ensure consistent usage of capitalization and spacing.

Example: 5 MV or 10 kV